Publish a campaign page

Build a landing page for a campaign in the page builder, run the pre-publish checks, send it through review and publish it at the URL the campaign will use.

Before you start: an author account (to write) and an editor (to publish); a form if the page should capture leads (see Connect HubSpot to a form).

Steps

1. Content → Pages → New page. Give it the title and the slug the campaign will link to, for example spring-open-day. The page is a draft; nobody outside the admin can see it.
2. Open the page builder. Add a Hero (eyebrow, title under ten words, one-sentence subtitle, the primary button pointing at the form or the sign-up), then Cards for the three reasons to act, a Text block for the detail, and a Form block with the key of your form. End with a Call to action.
3. In the right rail fill the SEO title (10 to 60 characters) and SEO description (50 to 160). Set the UTM-free canonical path; the campaign's utm_* parameters are captured by the form automatically.
4. Preview from the action bar. The preview URL (/_preview/<id>) works for anyone signed in with view-drafts permission, so a colleague can look before review.
5. Open Checks in the right rail. Fix every error (required fields, image alt text, heading order, broken internal links, banned words from the brand profile); warnings are advice.
6. Submit for review. An editor finds it in Review queue, reads it, leaves comments on fields if needed, and chooses Publish. Or, to go live at a set time, Schedule… (see Schedule a post).

Check the result

• The page answers 200 at its path, without a session, and the response carries X-Spillway-Cache: HIT on the second request.
• /sitemap.xml lists the URL.
• A test submission of the form appears under Forms → Submissions with the utm_campaign you put on the link.
• Revisions shows the published revision; restoring an earlier one creates a new revision rather than losing anything.

Going further

• Blocks reference for every block and its props.
• Launch a campaign with a workstream when the campaign touches several pages and the menu.
• Build a page with AI to draft the first version from a brief.
• Editorial review in the API for the checks and the queue.

Spillway 0.1.0 · Edit this page on GitHub